Turkey is the fastest-growing holiday destination of the last five years

Turkey is the fastest-growing holiday destination of the last five years – with flight programmes increasing by 200 percent since 2018. This growth has been driven by demand resulting in an upsurge in flying frequency, longer seasons, and the launch of holidays to a new Turkish destination, Izmir, in 2019, according to tour operator, Jet2holidays.

Affordable prices, year-round sunshine, and natural beauty also make Turkey – which, last year, made the move to change its international recognised official name in English to Türkiye – a popular choice for couples and families.

History and culture are also a major factor in the country’s popularity as a holiday destination, with its famous ancient sites and landmarks drawing in the crowds.

The findings come after the tour operator commissioned research of 2,000 adults to reveal the best things about holidaying in Turkey – with the country’s cuisine one of the top selling points.

Baklava was voted the favourite Turkish food item (21 percent), followed by Turkish Delight (21 percent), and the homemade Turkish doner kebab (20 percent).

Strong Turkish coffee landed in sixth place, with 10 percent of the vote.

Other highlights include visiting the ancient city of Ephesus (20 percent), seeing Roman mosaics (17 percent), and enjoying a traditional Turkish bath (12 percent).

A spokesman for Jet2holidays, said: “We are delighted to be celebrating five years of continuous growth in Turkey, having increased our capacity to the destination by 200 percent since 2018, in response to demand.

“As it is our biggest growing destination of the last five years, we wanted to see what was driving the destination’s appeal and popularity with holidaymakers.

“It’s no surprise that the weather and climate, history and culture, food and drink, beaches, and great product at affordable prices, have emerged as the top reasons why holidaymakers choose to visit Turkey, with it remaining one of the most popular holiday destinations.”

More than a quarter (26 percent) of those polled first decided to visit Turkey thanks to word of mouth, while 21 percent were attracted by the affordable price.

And after seeing the country for themselves, 53 percent feel it has some of the best history and culture in the world, while 44 percent claim it has some of the best beaches.

However, it also emerged that despite being self-confessed Turkey fans, only 44 percent were able to accurately name its capital city as Ankara.

But 51 percent said the country greatly appealed as a holiday destination as it offers lots of different experiences.

And 63 percent like that it offers more than just stunning beaches for sunbathing, according to the OnePoll.com figures.

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