Yorkshire is unveiled as Britain’s most desirable staycation spot, with Cornwall, the Highlands, Cumbria and Northumberland all in top five UK holiday destinations as families ditch overseas travel amid cost of living crunch
- 50 per cent of holidaymakers will travel domestically due to budget pressures
Yorkshire is Britain’s most desirable staycation destination for this year, according to a new poll.
The northern England region has been named as the most popular place to visit this year thanks to its picturesque coastal towns and rolling dales, the new survey of 2,000 adults revealed.
Cornwall, the Scottish Highlands, Cumbria and Northumberland followed close behind. Norfolk, Ayrshire, and Kent were also identified as priorities for those wanting to escape tourist hotspots.
The poll revealed that about 50 per cent of British holidaymakers are travelling domestically this year due to pressures on their budget amid the cost of living crisis, and those who are planning to go away are looking to take an average of three trips in total.
A poll of 2,000 adults revealed British holidaymakers’ favourite destinations after 50 per cent said they are planning a staycation this year
Pictured: Flamborough Head, North Yorkshire at sunrise
The OnePoll study, commissioned by Sykes Holiday Cottages, found 52 per cent of participants cannot see themselves booking a trip abroad this year.
Britain’s top 20 staycation spots
Of those taking a staycation, 43 per cent predicted average spend totalling £1,200. Many are booking trips in areas less known to tourists because of lower price points and a desire to avoid crowds and have flexibility when booking meals.
Forty-two per cent of participants predicted they will book a last-minute UK break in the hope of getting a good offer thanks to the increased cost of living. Meanwhile, 52 per cent said they plan on choosing their holiday in advance because of this very reason.
More than a third (37 per cent) will be taking several shorter trips this year to balance their travel costs throughout the year. But 51 per cent will likely go on fewer breaks overall due to financial pressures, with 56 per cent preparing to be more budget-conscious while they are away.
Most holidaymakers revealed that about 30 per cent of their budget will go towards accommodation while 16 per cent will be allocated to travel.
And 13 per cent will be set aside for eating out, with just 9 per cent assigning money to activities.
Exactly a third of travellers plan to go back to basics – in the form of camping or ‘glamping’ – to save money, while 54 per cent will choose self-catering accommodation as a cheaper way of holidaying.
When it comes to the style of their staycation, a countryside B&B appeals to 30 per cent while 28 per cent are looking to visit lakes and mountains.
The report also found nearby beaches, decent Wi-Fi and plenty of outdoor space are among the top things people look for when renting a holiday home.
Graham Donoghue, chief executive of Skyes Holiday Cottages, said: ‘With holiday season almost upon us, travellers are starting to make plans for the year ahead if they haven’t already.
Pictured: The village of Kingsands in Cornwall
Sunny Brow Farm in the Lake District, Cumbria
The Kelpies in Falkirk
Exactly a third of travellers plan to go back to basics – in the form of camping or glamping – to save money, the poll found. Pictured: Sycamore Gap – or Robin Hood Tree – located next to Hadrian’s Wall near Crag Lough in Northumberland, England
‘It’s great to see staycations remain a popular choice for many and with financial pressures significantly impacting holidaymakers’ travel choices, it’s no surprise that holidaying closer to home can be a more affordable option.
‘The UK has so much to offer and there are so many beautiful regions to visit that mean you don’t have to compromise on your holiday experience.
‘From award-winning beaches to stunning countryside and city breaks, there are also plenty of hidden gems to be found in our home country.’
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