Dream Vacations/CruiseOne unveils group-booking tool: Travel Weekly

Dream Vacations and CruiseOne has developed new technology for booking group cruise and land vacations, the Groups Application.

The franchisor said the application will be compatible with multiple devices and web browsers when it debuts in February. It is designed to help advisors grow their group business.

“We know that selling groups is a very profitable opportunity for our travel advisors,” vice president of information technology Sandi Szalay said in a statement.

• Related: Land and resort sales are through the roof at Dream Vacations/CruiseOne

Szalay said the franchisor took advisor feedback into consideration throughout the development of the new application, working with agents on its IT Committee.

“The streamlined and more user-friendly Groups Application is going to motivate those who are not booking groups to take that first step while helping the groups experts take this aspect of their business to the next level,” she added.

The Groups Application was announced to advisors during the Dream Vacations and CruiseOne National Conference aboard the Norwegian Encore this week.

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