Swiss-Belhotel international appoints Mark Simmons ·

Swiss-Belhotel international appoints Mark Simmons

Swiss-Belhotel International, the global hospitality management chain, has appointed Mark Simmons as its new Senior Regional Director of Sales for Indonesia, Malaysia and Vietnam.

An Australian national and highly experienced sales and marketing professional, Mark has spent the last 30 years working with four- and five-star hotels and resorts across the Asia Pacific region.

Having started his career in his home country, Mark spread his wings to Thailand, Hong Kong and Singapore to take up senior roles with some of the region’s leading hospitality companies. Following a spell as Preferred Hotel Group’s Area Managing Director for Asia Pacific, he joined SilverNeedle Hospitality as Vice President of Sales & Marketing.

Moving to Outrigger Resorts, Mark spent more than four years as Vice President of Sales & Marketing for Asia Pacific, before taking up a role with Karma Resorts as Global Group Director and Sales & Marketing Consultant.

He now brings his extensive industry knowledge and business acumen to Swiss-Belhotel International, enabling the company to ramp up its sales activities.

“We are delighted welcome Mark Simmons to the Swiss-Belhotel International family,” said Gavin M. Faull, Chairman & President of Swiss-Belhotel International. “With more than 60 hotels now operating across Southeast Asia, including one of the largest portfolios of any hotel group in Indonesia, this is our largest global region. It is vital therefore, that we have a talented and experienced industry leader to drive our sales and marketing strategy and maximise the performance of our hotels.”

Mark’s appointment will also help advance Swiss-Belhotel International’s expansion plans across Indonesia, Malaysia and Vietnam. He will be tasked with enhancing the company’s regional and operational sales functions, as well as developing the group’s hotel concepts to meet the challenges of new sales environments.

“This is an extremely exciting time to be joining Swiss-Belhotel International, as the company positions itself for significant growth,” Mark Simmons commented. “I look forward to working with the regional and operational sales teams to drive up hotel performance. With a large collection of high-quality hotels, innovative brands and a highly skilled, professional team, the future is incredibly bright for Swiss-Belhotel International.”

Swiss-Belhotel International now operates a portfolio of hotels worldwide, including Indonesia, Australia, Bahrain, China, Bulgaria, Turkey, New Zealand, Qatar, the UAE and Vietnam. The company’s mission is to expand its global network substantially in the coming years.

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