Top 6 technology trends to watch out
The advent of technology is fostering a change in the travel and tourism industry regarding how companies interact with customers. Consequently, travel companies are adopting various technologies to improve operational efficiencies and meet customers’ expectations, according to leading data and analytics company, GlobalData.
The company’s report ‘Technology Trends in Travel & Tourism’, found that travel companies are using various technologies to engage with customers at every stage of their journey.
Elena Mogoş, Associate Analyst for Digital Travel & Tourism at GlobalData, comments: “Travel still revolves around meaningful human interactions. However, to be successful, companies need to create a balance between the technological innovations and the human element. Improving the customer experience must always be on the back of travel and tourism companies’ minds when investing in technology.”
Here are the six trends to watch out for in travel and tourism industry in 2018:
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